/* Audiences page — mock layout */
.audiences-hero{padding:72px 0 48px;background:var(--paper)}
.audiences-hero-grid{display:grid;grid-template-columns:1.05fr .95fr;align-items:center;gap:56px}
.audiences-hero-copy .eyebrow{margin:0 0 16px;color:var(--orange-600);font-size:.72rem;font-weight:900;letter-spacing:.12em;text-transform:uppercase}
.audiences-hero-copy h1{margin:0;color:var(--purple-950);font-size:clamp(2.1rem,4.2vw,3.15rem);font-weight:850;line-height:1.12;letter-spacing:-.03em}
.audiences-hero-copy .lead{margin:18px 0 0;max-width:52ch;color:var(--muted);font-size:1.05rem;line-height:1.65}
.audiences-hero-copy .actions{display:flex;flex-wrap:wrap;gap:12px;margin-top:28px}
.audiences-hero-copy .button.primary{border-radius:14px;padding:0 24px;box-shadow:0 12px 28px rgba(216,95,23,.28)}
.audiences-hero-copy .button.secondary{border-radius:14px;border-width:1.5px;background:#fff}
.audiences-hero-visual{min-width:0}
.audiences-hero-visual img{display:block;width:100%;height:auto;filter:drop-shadow(0 28px 50px rgba(53,22,79,.16))}

.audiences-section-head{max-width:40rem;margin-bottom:40px}
.audiences-section-head .eyebrow{margin:0 0 12px;color:var(--orange-600)}
.audiences-section-head h2{margin:0;color:var(--purple-950);font-size:clamp(1.7rem,2.8vw,2.35rem);font-weight:850;line-height:1.2;letter-spacing:-.02em}
.audiences-section-head p{margin:14px 0 0;color:var(--purple-900);font-size:1.05rem;font-weight:550;line-height:1.65}

.audiences-segments{background:#fff;padding:72px 0}
.audiences-segment-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:22px}
.audiences-segment-card{display:flex;flex-direction:column;min-width:0;border:1px solid var(--line);border-radius:20px;background:#fff;overflow:hidden;box-shadow:0 10px 28px rgba(53,22,79,.06);scroll-margin-top:96px}
.audiences-segment-media{aspect-ratio:16/10;overflow:hidden;background:var(--purple-50)}
.audiences-segment-media img{display:block;width:100%;height:100%;object-fit:cover}
.audiences-segment-body{display:flex;flex-direction:row;align-items:flex-start;gap:14px;padding:18px 18px 22px}
.audiences-segment-icon{flex-shrink:0;display:inline-grid;place-items:center;width:52px;height:52px;border-radius:14px;box-shadow:0 6px 16px rgba(53,22,79,.1)}
.audiences-segment-icon svg{width:26px;height:26px}
.audiences-segment-icon.is-orange{background:var(--orange-100);color:var(--orange-600)}
.audiences-segment-icon.is-purple{background:var(--purple-50);color:var(--purple-800)}
.audiences-segment-copy{display:flex;flex-direction:column;gap:6px;min-width:0}
.audiences-segment-copy h3{margin:0;color:var(--purple-950);font-size:1.05rem;font-weight:800;line-height:1.3}
.audiences-segment-copy p{margin:0;color:var(--muted);font-size:.9rem;line-height:1.5}

.audiences-challenges{background:var(--purple-50);padding:72px 0}
.audiences-challenges-grid{display:grid;grid-template-columns:.9fr 1.1fr;align-items:center;gap:48px}
.audiences-challenges-copy .eyebrow{margin:0 0 12px;color:var(--orange-600)}
.audiences-challenges-copy h2{margin:0;color:var(--purple-950);font-size:clamp(1.7rem,2.8vw,2.35rem);font-weight:850;line-height:1.2;letter-spacing:-.02em}
.audiences-challenges-copy>p{margin:14px 0 0;color:var(--muted);font-size:1.02rem;line-height:1.6;max-width:38ch}
.audiences-challenges-copy .button{margin-top:28px;border-radius:14px}
.audiences-challenge-cards{display:grid;grid-template-columns:1fr 1fr;gap:14px}
.audiences-challenge-card{display:flex;flex-direction:column;gap:8px;padding:20px 18px;border:1px solid var(--line);border-radius:18px;background:#fff;text-decoration:none;box-shadow:0 8px 22px rgba(53,22,79,.05);transition:transform .15s,box-shadow .15s}
.audiences-challenge-card:hover{transform:translateY(-2px);box-shadow:0 12px 28px rgba(53,22,79,.1)}
.audiences-challenge-icon{display:grid;place-items:center;width:40px;height:40px;border-radius:12px;background:var(--purple-50);color:var(--purple-800)}
.audiences-challenge-icon svg{width:20px;height:20px}
.audiences-challenge-card strong{color:var(--purple-950);font-size:1rem;font-weight:800}
.audiences-challenge-card p{margin:0;color:var(--muted);font-size:.88rem;line-height:1.45}

.audiences-flow{background:#fff;padding:72px 0}
.audiences-flow-list{list-style:none;display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:14px;margin:0;padding:0}
.audiences-flow-step{position:relative;display:flex;flex-direction:column;align-items:flex-start;gap:14px;min-width:0;padding:22px 18px;border:1px solid var(--line);border-radius:18px;background:var(--purple-50)}
.audiences-flow-step:not(:last-child):after{content:"→";position:absolute;top:36px;right:-12px;z-index:1;color:var(--orange-500);font-weight:900;font-size:1.1rem}
.audiences-flow-icon{display:grid;place-items:center;width:48px;height:48px;border-radius:14px;color:#fff}
.audiences-flow-icon.is-purple{background:var(--purple-800)}
.audiences-flow-icon.is-orange{background:var(--orange-500)}
.audiences-flow-icon svg{width:22px;height:22px}
.audiences-flow-copy{display:flex;flex-direction:column;gap:6px}
.audiences-flow-copy strong{color:var(--purple-950);font-size:1rem;font-weight:800}
.audiences-flow-copy p{margin:0;color:var(--muted);font-size:.88rem;line-height:1.45}
.audiences-flow-link{margin:28px 0 0;text-align:center}

.audiences-social{background:var(--paper);padding:72px 0}
.audiences-social-grid{display:grid;grid-template-columns:1fr 1fr;align-items:center;gap:48px}
.audiences-social-copy .eyebrow{margin:0 0 12px;color:var(--orange-600)}
.audiences-social-copy h2{margin:0;color:var(--purple-950);font-size:clamp(1.7rem,2.8vw,2.35rem);font-weight:850;line-height:1.2}
.audiences-social-copy>p{margin:14px 0 0;color:var(--muted);font-size:1.02rem;line-height:1.6;max-width:40ch}
.audiences-social-stats{list-style:none;display:flex;flex-direction:row;flex-wrap:wrap;gap:18px;margin:28px 0 0;padding:0}
.audiences-social-stats li{display:flex;align-items:center;gap:12px;min-width:0;padding:0;border:0;background:transparent;color:var(--purple-950)}
.audiences-stat-icon{flex-shrink:0;display:grid;place-items:center;width:42px;height:42px;border-radius:12px}
.audiences-stat-icon svg{width:22px;height:22px}
.audiences-stat-icon.is-purple{background:var(--purple-50);color:var(--purple-800)}
.audiences-stat-icon.is-orange{background:var(--orange-100);color:var(--orange-600)}
.audiences-stat-text{font-size:.92rem;font-weight:750;line-height:1.35;max-width:14ch}
.audiences-carousel{display:flex;flex-direction:column;gap:16px;min-width:0}
.audiences-carousel-viewport{position:relative;min-width:0}
.audiences-carousel-track{position:relative;min-height:280px}
.audiences-testimonial{margin:0;padding:32px 28px;border:1px solid var(--line);border-radius:24px;background:#fff;box-shadow:var(--shadow)}
.audiences-testimonial[hidden]{display:none}
.audiences-quote-mark{display:block;color:var(--purple-100);font-size:4rem;font-weight:900;line-height:1;margin-bottom:8px}
.audiences-testimonial blockquote{margin:0;color:var(--purple-950);font-size:1.05rem;font-weight:650;line-height:1.55;min-height:4.8em}
.audiences-testimonial figcaption{display:flex;align-items:center;gap:12px;margin-top:24px}
.audiences-avatar{flex-shrink:0;display:block;width:52px;height:52px;border-radius:50%;object-fit:cover;background:var(--purple-100);box-shadow:0 4px 12px rgba(53,22,79,.12)}
.audiences-testimonial figcaption strong{display:block;color:var(--purple-950);font-size:.95rem}
.audiences-testimonial figcaption small{display:block;color:var(--muted);font-size:.82rem}
.audiences-carousel-controls{display:flex;align-items:center;justify-content:center;gap:14px}
.audiences-carousel-arrow{display:grid;place-items:center;width:40px;height:40px;padding:0;border:1px solid var(--line);border-radius:50%;background:#fff;color:var(--purple-800);cursor:pointer}
.audiences-carousel-arrow:hover{border-color:#d5c8e0;background:var(--purple-50)}
.audiences-carousel-arrow svg{width:18px;height:18px}
.audiences-carousel-dots{display:flex;align-items:center;gap:8px}
.audiences-carousel-dot{width:10px;height:10px;padding:0;border:0;border-radius:50%;background:#d8cde3;cursor:pointer}
.audiences-carousel-dot[aria-current=true]{background:var(--orange-500);transform:scale(1.15)}

.audiences-faq{background:var(--purple-50);padding:72px 0}
.audiences-faq-head{display:flex;align-items:flex-end;justify-content:space-between;gap:24px;margin-bottom:28px}
.audiences-faq-head .eyebrow{margin:0 0 12px;color:var(--orange-600)}
.audiences-faq-head h2{margin:0;color:var(--purple-950);font-size:clamp(1.6rem,2.5vw,2.2rem);font-weight:800}
.audiences-faq-head .button{border-radius:14px;flex-shrink:0}
.audiences-faq-list{display:grid;grid-template-columns:1fr 1fr;gap:12px;margin:0}
.audiences-faq-list details{border:1px solid var(--line);border-radius:16px;background:#fff;padding:4px 18px}
.audiences-faq-list summary{cursor:pointer;padding:14px 0;color:var(--purple-950);font-weight:750}
.audiences-faq-list details p{margin:0 0 14px;color:var(--muted)}

@media(max-width:1000px){
  .audiences-segment-grid{grid-template-columns:repeat(2,minmax(0,1fr))}
  .audiences-flow-list{grid-template-columns:repeat(2,minmax(0,1fr))}
  .audiences-flow-step:nth-child(2):after{display:none}
}
@media(max-width:800px){
  .audiences-hero{padding:48px 0 32px}
  .audiences-hero-grid,.audiences-challenges-grid,.audiences-social-grid{grid-template-columns:1fr;gap:32px}
  .audiences-faq-head{flex-direction:column;align-items:flex-start}
  .audiences-faq-list{grid-template-columns:1fr}
  .audiences-flow-list{grid-template-columns:1fr}
  .audiences-flow-step:after{display:none!important}
}
@media(max-width:520px){
  .audiences-hero-copy .actions{flex-direction:column}
  .audiences-hero-copy .actions .button{width:100%;justify-content:center}
  .audiences-segment-grid,.audiences-challenge-cards{grid-template-columns:1fr}
  .audiences-social-stats{flex-direction:column;gap:14px}
  .audiences-stat-text{max-width:none}
}